Great Deals are Great and all...
So let's make them count. We're on a mission to encourage people to rethink Black Friday. We are offering some BIG savings to be sure, but it's not all about driving sales. It's about making a positive impact with each product sold so you can feel good about your purchase.
Sign up to our mailing list and get 10% off site-wide, including Sale Items.
It isn't just about saving money. It's about saving resources. Join us in rethinking what mindful shopping can do for the planet.
And this year we're planting an extra tree with every order now until December 1.
THE UGLY SIDE OF BLACK FRIDAY:
Disposables in Disguise
Roughly 80% of items bought on Black Friday are discarded after just a few uses. ¹
The Season of Excess
Household waste jumps by about 25% between Black Friday and New Year’s Day. ²
Emissions in Overdrive
Deliveries from Black Friday sales release an estimated 429,000 tonnes of CO₂ — roughly 435 flights from London to New York. ³
Packaging Overload
In the UK alone, Black Friday creates 1.5 million tonnes of extra waste, nearly half from packaging. ⁴
The Debt Hangover
Many Black Friday shoppers incur credit card debt as a result, and with those astronomical interest rates, any savings are quickly wiped out. ⁵
Small Businesses Left Behind
Big retailers capture the majority of Black Friday spending – Amazon alone accounts for up to 50% of online Black Friday orders. ⁶
So what are we doing differently?
It's our biggest ALMOST PERFECT sale of the year!
Occasionally some of the items we produce have slight aesthetic imperfections and can’t be sold as regular items, even though they're still perfectly functional.
These items are set aside for Green Friday where they are sold as “Almost Perfect” at a nicely discounted price.
Instead of fuelling the Black Friday frenzy, we’re using this weekend to make zero-waste living more accessible while giving back to the planet.
Did you know?
Each year the average household throws away:
0
Paper Towel Rolls
0
Toilet Paper Rolls
0
Boxes of Tissue
0
Cotton Pads
0
Cleaning Wipes
0
Plastic Zipper Bags
0
Paper Napkins
Now what if you replaced just half of those disposables with a reusable alternative?
Our Impact in Numbers...
If a single household replaced even just half of their disposables, this would translate to:
0
Tree Saved
0
Disposables Diverted
0
lbs. of Plastic Waste Avoided
$0
Saved
Admittedly that's not much in the grand scheme of things... But what if a hundred households did this? What about a thousand? A million?
Small changes. Big Impact.
Plus, we're planting 2 trees with every order.
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